New senior site to treat residents like family

Owner Reggie Phillips with Charleston-based Phillips Investments sits inside The Villas of Holly Brook and Reflections Memory Care senior living community. Its grand opening at 2215 N. Bowman Ave. will be Saturday.

DANVILLE – When The Villas of Holly Brook and Reflections Memory Care senior living community has its grand opening on Saturday, one of the things Executive Director Jessica Sempek is most proud of is that the staff will be treating the residents like family.

Sempek said they have a great group of employees, totaling about a dozen who include activities and wellness directors and nurses. More employees are expected to be hired to total several dozen when the facility sees more residents move in.

The “exceptional” staff is dedicated to their work, she said.

“I’m really excited,” Sempek said. “Senior care is my passion.”

The grand opening from 10 a.m. to 2 p.m. Saturday at 2215 N. Bowman Ave. will include tours, refreshments and giveaways of a television, Instant Pot and air fryer.

Reggie Phillips, with Charleston-based Phillips Investments which is a faith-based family owned and operated company that owns the facility, said they hope to see around 300 to 400 people during the grand opening.

“I love the grand opening,” he said.

“You have to have a staff that loves what they do,” he added, saying they want the residents to live their greatest lives they can at the facility.

There are 19 Villas locations in Illinois and another one in Bradenton, Fla., and a location in Brazil, Ind. There are also several others under construction.

In Danville, the first residents are expected to begin moving into the new facility in late December or early January, Sempek said. The facility can house about 80 residents.

Groundbreaking for the approximately $10 million facility occurred in July 2018.

“We are assisted living, independent living and memory care,” Sempek said.

The Villas of Holly Brook and Reflections Memory Care has 50 assisted living units, which includes four two-bedroom units and the rest one-bedroom. It also has the memory care secured area with 24 studios and four are doubles, to house up to 28 memory care residents, Sempek said.

Sempek said they’ve been having pre-opening sales and have a handful of units already reserved.

Costs start at $2,875 monthly for one bedrooms and go up to $4,850 for a two-bedroom deluxe. Semi-private memory care units start at $4,375 and increase to $5,775 starting for private units. There also are community fees and applicable level of care fees.

Sempek said the supportive environment and range of amenities also make the Villas unique.

The facility is warm and inviting, including Christmas decorations right now.

Amenities include three chef-prepared meals a day, a cafe open 24 hours for items such as coffee and ice cream, a four-seasons room, exercise room, games and activities areas, movie theater, beauty and barber shop and an outdoor courtyard that includes a grill and waist-high garden.

The back of the property also will have a pond. Sempek said it will feel like being in the country, and not like living off Bowman Avenue.

"We will have a walking club," Sempek said, adding that it's an eighth of a mile to walk throughout the facility.

There will be transportation to take residents to doctor appointments and to go shopping. They are planning antiquing and other trips too.

The memory care area has a colorful open area with umbrellas hanging from the ceiling. There also is a fish tank for sensory stimulation. 

"It's created to be a village. Each room is like a cottage," Sempek said of the Memory Care area.

"It's kind of magical, like Disneyland," she added about the area. "It's really designed to stimulate the senses."

It also has a nursery with baby dolls to help persons with dementia. There also also bright plates to dine on which are pleasing to the senses.

Sempek said the facility has about everything someone needs.

Last-minute details continue to be worked on this week, prior to the grand opening.

Sempek said they've been doing a lot of cleaning because of the construction and dust.

"Everyone is ready for the residents," she said. "We want to spoil our residents."

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